| Client Name | DGDA |
|---|---|
| Project Year | 2025-2026 |
| Project Time | 4 Months |
| Project Type | Cultural activations |
At-Turaif Cultural Programming is a comprehensive educational and experiential initiative that we manage and operate, designed to illuminate the deeply rooted values that have shaped daily life in Diriyah. Our work encompasses delivering authentic cultural practices through diverse programs including archaeological tours, traditional performances, masterclasses, workshops, and immersive demonstrations. By bridging history with living traditions from hospitality in majlis to Al-Ardah performances and Saudi coffee ceremonies, we create meaningful touchpoints that allow visitors to experience and interact with heritage firsthand, positioning At-Turaif as a vibrant center of knowledge, scholarship, and cultural continuity.
PROJECT MANAGEMENT
Cultural Program Curation & Scheduling, Expert & Specialist Coordination, Archaeological Excavation Tour Management, Traditional Performance Programming (Al-Ardah, Arabian Horse Shows), Workshop & Masterclass Coordination (Al-Ardah Masterclass, Saudi Coffee Workshop), Heritage Demonstration Planning, Hospitality Experience Management (Diriyah Hospitality, Sabalat), Conservation Tour Organization (Salwa Palace), Historical Re-enactment Coordination (Diriyah Reminiscence), and Living History Programming.
EXPERIENCE DESIGN
Three-Pillar Approach Development (Engagement, Learning, Inspiration), Interactive Cultural Experience Design, Educational Journey Mapping, Hands-On Workshop Experience Creation, Authentic Heritage Practice Integration, Storytelling Through Historical Contexts, Sensory & Immersive Experience Development, and Visitor-to-Heritage Connection Design.
OPERATIONS & LOGISTICS
Multi-Program Daily Operations, Participant & Visitor Flow Management, Expert & Trainer Logistics, Workshop Space Management & Setup, Performance Area Coordination, Traditional Hospitality Service Delivery, Archaeological Site Access Management, Conservation Tour Operations, and Equipment & Materials Coordination.
CONTENT DEVELOPMENT & DELIVERY
Educational Content Creation & Curation, Expert-Led Lecture & Demonstration Facilitation, Workshop Curriculum Development, Historical Narrative Scripting, Cultural Authenticity Verification, Traditional Practice Documentation, Interactive Learning Module Design, and Heritage Knowledge Transfer Programs.
ENGAGEMENT & PARTICIPATION
Interactive Program Facilitation, Hands-On Workshop Delivery, Visitor Participation Encouragement, Live Performance Engagement, Traditional Craft & Practice Demonstrations, Audience Q&A Management, Cultural Exchange Facilitation, and Active Learning Experience Creation.
CULTURAL PRESERVATION & EDUCATION
Traditional Knowledge Sharing, Heritage Practice Demonstration (Coffee Making, Horse Care, Al-Ardah), Archaeological Education Delivery, Historical Context Communication, Cultural Values Transmission (Leadership, Authenticity, Stewardship), Community Connection Building, and Scholarly Dialogue Facilitation.